BUILT BY AN AGENT FOR AGENTS
Personalized AI tools for real estate agents that know your business, your voice and your clients, from the first hello to years after closing.
↑ One of your team members inside ↑
THE PART OF REAL ESTATE THAT NEVER STOPS
Every appointment, listing and conversation creates more work behind the scenes.
There are photos waiting to become posts, leads that need a thoughtful reply, clients you meant to check in with and an appointment tomorrow that you still need to prepare for.
Most of it is work you already know how to do. Finding the time to sit down, decide what to say and finish it is where things tend to stall.
Your AI team helps you turn what you already have into finished work you can use. Give it the photo, the listing details, the comps or the client situation. It helps you create the caption, prepare the presentation, write the follow-up or plan the next step.
You stay visible, prepared and connected, even when the rest of your business is demanding your attention.
Your next client may already know your name. Give them a reason to remember it.
What makes these different
Every tool has to start from something. What’s worth asking is whose material that is.
Starts from material everyone gets
Good for the days you just need something solid to post. You get one here too, written fresh every month. It just can’t write about the kitchen you stood in yesterday.
Starts from your brokerage’s data
Built so hundreds of agents sound like one company. Useful for the brokerage. Harder when you’re the one trying not to look like everybody else in the office.
Starts from your business
The photo you took this morning. The comps for the house you’re pricing. The market you actually sell in. Nothing exists until you put your own material in.
You get the library and the tools. So on the weeks the calendar has exactly what you need, you post it. And on the weeks it doesn’t have your house, your neighbourhood or your Tuesday, you’re not stuck.
FOR THE REST OF THE JOB
Your AI team is ready for every stage, from preparing for the appointment to staying connected years after closing.
(Tap any tool to watch it work)
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You also get access to our:
Podcast/Video Script Studio
Content Coach
Client Experiences
Commission Calculator
Listing/Deals Cheklists
and more!
HOW IT WORKS
⓵ Tell your AI team about you.
Your voice, your brand, your market. Answer once and every tool uses it from then on.
⓶ Pick a tool and give it what you have.
A photo from this morning. The comps for a house you’re pricing. A listing you just took.
⓷ Get finished work.
Captions, an email sequence, a seller report. Ready to use, not a draft to fix.
A full month planned before the month begins. Captions written, Canva templates ready to brand, and a reason behind each post instead of a random idea.
Post it as it is, or make it yours in a few minutes. Either way, you’re not sitting down wondering what to say.
WHAT’S INCLUDED
Real estate in the AI era
Relationships still win business. That part hasn’t moved.
AI tools for real estate agents are changing how quickly agents can create, market and follow up. They’re also creating a whole lot more noise.
Before someone calls, they have probably searched your name, looked through your content, read your reviews and noticed how you show up online.
You may have more experience. You may care more. You may work harder.
None of that matters if you’re the agent people forget to call.
Today’s clients don’t choose the first agent they meet. They choose the one they’ve been seeing.
I’m Tracy Henning, a real estate agent with 32+ years in the business, and I still sell homes today. I know the pace of this business, how easily good follow-up gets buried, and how quickly marketing becomes the thing you’ll get to when everything else is done.
So I started building tools for my own business. The pricing tool came out of a listing appointment I didn’t want to walk into unprepared. The follow-up sequences came from clients I’d lost track of. Every one of them fixed something in my own week before it was ever a product.
Since 2019 I’ve trained more than 2,400 agents across the U.S. and Canada. Now they use the same tools I do.
From members
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“I got 2 new leads!!”
– Bernice
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“I built a full listing presentation in minutes and used it at a listing appointment three hours later.”
– Brandi
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“I’m loving the follow up email automation!”
– Cindy
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“The thinking is done for me, the outline shows up, and all I have to do is make it mine.”
– Ken
This is for you if:
✅ You’re good at this job and you know not enough people know it
✅ You’ve got leads and past clients you meant to follow up with and didn’t
✅ You want to be consistent without it becoming a second job
✅ You want the work off your plate without it stopping sounding like you
It’s not for you if:
❌ You want to go viral
❌ You want someone else to run your account for you
❌ You’re looking for the trick that works this week
No. Your content is shaped around your voice, business and market. The Canva templates can also be customized with your own brand, photos, colours and information.
PorchLyte includes tools for content creation, listing marketing, lead follow-up, email campaigns, past-client marketing and everyday real estate tasks. You also get a monthly content calendar, Canva templates, live training and new tools as they’re added.
Start with the work already in front of you. Use the listing you need to market, the appointment you are preparing for, the photo you want to post or the person you need to follow up with. Each tool walks you through what it needs.
Each member of your AI team has a specific real estate job. Choose the tool you need, answer a few guided questions and receive finished work to review and use.
You don’t need to learn complicated prompts or figure out what to ask AI. Choose the tool for what you’re working on, give it a few details and it walks you through what it needs to create something you can actually use in your business.
Each member of your AI team has a specific real estate job. Choose the tool you need, answer a few guided questions and receive finished work to review and use.
You don’t need to learn complicated prompts or figure out what to ask AI. Choose the tool for what you’re working on, give it a few details and it walks you through what it needs to create something you can actually use in your business.
No generic AI-speak here.
The tools are designed to learn about you, your business and how you communicate so the content sounds natural and personal. You can also make changes before you use anything.
No. Social media is one part of it. The tools can help with listing prep and marketing, email campaigns, lead follow-up, past clients, content creation and other parts of your day-to-day real estate business.
No. The tools are built for real estate agents, not tech experts. You don’t need to understand AI or learn complicated software to use them.
On day 7, your membership continues at $97/month. We’ll apply the $7 you already paid, making your first month just $90. We’ll even email you on day 5 with a reminder and a link to cancel if you decide it’s not for you.
Yes. There are no contracts. You can cancel your membership anytime from inside your account.
