Don’t you love it when people mention or tag your brand on their posts? Having people post about you means that they have genuine feelings about your brand to the point that they want to share it with others! User-generated content can be a fantastic way to engage your audience and build trust with potential clients. Not only is it a great way to reach more people, but it’s also completely free and organic.
But how can you encourage people to post about you? Here are some strategies that you can use to successfully increase your user-generated content!
1. Contests and Giveaways
2. Client Testimonials
3. Feature User Posts
4. Create a Branded Hashtag
5. Interactive Campaigns
Run campaigns asking for your followers’ input or advice. For instance, you can post pictures of two different properties and ask your audience which one they prefer and why.
Remember, the most important part of user-generated content is to actively engage with your followers. When they see you appreciating and interacting with their content, they are more likely to continue participating.
On PorchLyte, there are also plenty of tools and resources that can help you create engaging campaigns for user-generated content. Let me know if you need help navigating through them!
