Are you utilizing videos for your social media page? Did you know that there are still other ways on how you can maximize videos to provide useful information to your audience?
People turn to social media to find interesting information. And since there is already a LOT of information circulating on social media, sometimes, it’s a bit overwhelming. It would be much better if the content can be organized. Imagine a library full of books that are categorized per topic. On social media, this can be done through having a video series.
IGTV
If you’re already on Instagram, getting on IGTV will be super easy. Instagram TV, or IGTV, is a feature that allows business profiles to create long-form video content. You can create IGTV from your Instagram app or by downloading the standalone IGTV app.
IGTV is a great channel to share informative and educational videos that would take up to 10 minutes. You can even create a mini-series and schedule uploading episodes from weekly, monthly, etc. You can also go live on Instagram and upload the video on your IGTV afterward so that your viewers can still have access.
What’s even better is that you can share a preview from your IGTV to your Instagram feed and stories so that your followers will know that you’ve uploaded a new video.
On Facebook, you can create a video series to promote multiple contents in chronological order. These can be labeled as episodes. As a real estate agent, this can be useful when you plan to provide your audience with a step-by-step process in real estate and you wish to separate each step into different videos. Creating a video series will support your narrative and the progression of information as your episodes can be arranged based on your preference.
This feature is very user-friendly since when they click on the series, they will be redirected to the list of episodes. It will be easier for them to navigate from one episode to another. Also, what’s good about this feature is that it has additional branding and promotional features that can help maximize viewership.
YOUTUBE
On Youtube, you can easily create a video series by organizing your videos in one playlist! Starting out on Youtube can be hard, however, once you’ve gained popularity and have become a trusted resource person on real estate, the rewards will be amazing!
Aside from getting leads and messages from your viewers and subscribers, you can also monetize this channel through advertisements.
So what are you waiting for? Think of topics now and start creating your own playlist! For more ideas and discussions, join our free Facebook group now.
