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For Real Estate Agents

3 Lessons I Learned From Years Of Being A Real Estate Agent

How long have you been a real estate agent? Whether you are a new one or have been in the industry for a few years now, it is still a good practice to learn from the experiences of your fellow agents. Each client and each real estate transaction is different. The processes might be the same, but each of them surely provides a different experience and, sometimes, challenges. And as someone who has been in real estate for over 28 years, I can give you a bunch of lessons I’ve learned, and here are 3 of them:

1. Your time is your most valuable asset.

Every entrepreneur has their own talents and skills when it comes to growing their business. But we all got one thing in common – time. We all have the same 24 hours in a day. It’s how we use and manage it that will put us at an advantage. The opportunities that we’ll get depend on how we manage our time.

This is why, as agents, it’s very important to live by your schedule. If you are a new agent and entered this industry thinking that you’ll have more freedom with your time, you are wrong. Agents who treat their real estate business as a full-time job and stick to a schedule tend to become more successful. Put everything on your calendar. If it’s not on your schedule, it might not be that important so don’t invest your time in it. Again, your time is precious.

2. Base your business on relationships.

One of the many things that new real estate agents must be thankful for in managing a real estate business today is the convenience that is brought by technology. I know it well as I started my real estate journey during a time when the internet is just in its beginning stage. Can you imagine what agents during that time had to go through just to reach potential clients? So I can confidently say that with all these technological innovations, reaching clients and being more visible has become easier than ever. However, you must not forget that real estate is a ‘people’ business.

Your foundation in growing your business should be building relationships. So no matter how much you can automate your processes, it is still essential to take your clients out for coffee every once in a while. Besides, they will appreciate it more if you take the time to personally get to know them and their real estate needs. If you don’t take the time to build relationships with your clients, some other agent will and you’ll eventually lose the opportunity for a prospective client.

3. Invest in an assistant.

You might think that hiring an assistant is only for big businesses. And if you are just starting, this might seem out of your budget. That’s why I said, “invest”. You have to put money in it for you to be able to earn more. If you have an assistant, you get to pay them to take some tasks off of your plate so you can focus on other things that will eventually grow your business. How could you take on bigger things if you are so caught up with the basic tasks in your business? Hire someone to do that for you. This would actually be your most important hire in your business as you would need someone who is reliable. Trust me – you can’t do everything alone forever. So start looking for a competent assistant now. Looking for one might not be as easy as it seems.

If you want to learn more about my experiences in the real estate industry or would love to know more tips on growing your real estate business, join the PorchLyte community on Facebook!

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